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Case Study: Hosting Unicorn

Agile Marketing Collective created Hosting Unicorn's website, branding, and illustrations.

Agile Marketing Collective built the brand image for Hosting Unicorn, a playful yet professional website hosting service, to create a comprehensive, lead-generating website that seamlessly guides users from first contact, to sign-up, to account management and customer support. Designed with user experience in mind, the Hosting Unicorn site showcases its offerings while ensuring smooth navigation and rapid onboarding for new clients.

Overview

Hosting Unicorn provides hassle-free, secure website hosting with a unique brand style that appeals to clients looking for reliable service with a fresh, approachable tone. To drive sign-ups and engagement, Hosting Unicorn required a site that could serve as a complete onboarding tool, delivering clear information and an easy path to registration—all while embodying the company’s distinct personality.

Challenge

Hosting Unicorn needed a high-converting, intuitive site that could function as a comprehensive lead generation platform. The goal was to move visitors seamlessly from learning about the service to signing up and accessing their account. The site also needed to integrate a custom client portal where users could view invoices, submit trouble tickets, and access support—all from a single location.

Solution

Agile Marketing Collective developed an end-to-end solution to meet Hosting Unicorn’s goals:

  • Lead-Generating Website Design: Created an engaging, user-friendly site that informs potential clients about Hosting Unicorn’s offerings and encourages sign-ups, emphasizing a welcoming brand tone and clear calls to action.

  • Custom Client Portal Integration: Built a secure, personalized portal where clients can instantly access all account information, view invoices, manage payments, and create trouble tickets for real-time support.

  • Streamlined User Experience: Designed the user journey to reduce friction, guiding visitors from initial curiosity to account setup and support seamlessly.

  • Brand Consistency: Infused Hosting Unicorn’s playful, approachable tone throughout the site, even creating custom illustrations, ensuring the brand’s personality remains front and center while maintaining a professional, reliable service presentation.

Results

The new Hosting Unicorn website achieved the following outcomes:

  • Enhanced Lead Conversion: A clear, informative site design has increased visitor engagement and conversions, moving users effortlessly from discovery to sign-up.

  • Customer Empowerment through the Portal: The integrated client portal has streamlined client support, allowing users to access their account information and receive immediate help whenever needed.

  • Stronger Brand Identity: The site’s cohesive design and playful tone have bolstered Hosting Unicorn’s brand identity, making it memorable and approachable for clients.

Conclusion

Our work with Hosting Unicorn highlights the value of an integrated lead-generation website that serves as both an introduction and an ongoing resource for clients. By developing a seamless user experience with a robust client portal, Agile Marketing Collective has helped Hosting Unicorn offer an all-in-one hosting solution that aligns with its brand personality and enhances customer satisfaction.

Rooted in Roanoke. Reaching worldwide.

Situated in the heart of Roanoke, VA, our agency finds its home in a community as vibrant and diverse as our client portfolio. Roanoke's unique blend of small-town charm and accessible global connectivity fuels our passion for delivering top-tier marketing services. From the serene Roanoke Valley, we extend our reach far beyond local borders, offering tailored, effective marketing solutions to businesses around the world.

Based in Roanoke, VA.

We’ve chosen to set up shop here in Roanoke, VA because the Roanoke valley is a wonderful place to live and raise a family. But we also love Roanoke because we can easily hop on a plane and help a client across the country, and we can offer more competitive prices without the overheads of a fancy office in the city. After having lived all over the country, we found our hearts are deeply connected to this wonderful community.

We are worldwide.

Our small agency has made its mark across the globe. We equally enjoy the opportunity to serve small business and massive corporations. This diverse experience has honed our skills and deepened our understanding of market dynamics and consumer behavior. As a result, we're equipped to tailor our strategies to meet the specific needs of any business, anywhere in the world, ensuring that we drive success and foster growth.

Learn more about Agile.

Discover what sets Agile Marketing Collective apart. Hear about our story, values, and commitment to your success on our "about" page.

Do you have questions?

Would you like discuss your questions or ready to start your project? Reach out today and let’s explore how we can make your vision a reality.

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Let's start a conversation.

Call us at 540.524.2769 between 9AM and 5PM EST, Monday through Friday. Our helpful staff is here to listen. We want to hear about you, your business, and your project…and we’re never pushy. Feel free to fill out the form, call our office, or read about our commitment to you during the discovery process.
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    Contact Us!

    Let's get in touch.

    Call us at 540.524.2769 between 9AM and 5PM EST, Monday through Friday. Our helpful staff is here to listen. We want to hear about you, your business, and your project…and we’re never pushy folks. Feel free to fill out the form, call our office, or read about our commitment to you during the discovery process.

    Which services interest you?*
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