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Agile Marketing Collective collaborated with ORIGOSafety, a leader in fleet safety solutions, to elevate their digital presence and streamline user engagement. Our partnership focused on developing a user-friendly website, refining brand messaging, and creating marketing materials to effectively communicate ORIGO's innovative offerings.
President, ORIGOSafety
ORIGO specializes in fleet safety solutions, offering products like ORIGOInspect and ORIGOTrack to enhance driver compliance and asset management. Recognizing the need for a more engaging online platform, ORIGO sought to revamp their website and marketing materials to better reflect their commitment to safety and innovation. Agile Marketing Collective provided strategic support to ensure their digital presence and brand materials met these goals.
ORIGO's needed a clear and engaging website to showcase their products and services effectively. Additionally, they aimed to support their sales and marketing initiatives with professional collateral and were pursuing a significant e-commerce opportunity through the Geotab marketplace, a strategic channel to expand product reach.
Agile Marketing Collective tailored a multi-faceted approach to support ORIGO’s objectives:
Website Design: Developed a modern, responsive website with intuitive navigation, clearly presenting ORIGO's products and services.
Brand Messaging: Refined ORIGO's brand messaging to emphasize their expertise in fleet safety and the distinct benefits of their solutions.
Marketing Collateral: Created a suite of downloadable case studies, brochures, and product pamphlets to support ORIGO’s outreach efforts and boost customer engagement.
Geotab Marketplace Partnership: Collaborated with ORIGO throughout the process of joining the Geotab marketplace, a substantial e-commerce move that broadened ORIGO's reach in the fleet safety market.
Our collaboration with ORIGO led to impactful improvements:
Enhanced Online Presence: The new website provides a user-friendly experience, resulting in increased visitor engagement and extended site visits.
Clear Brand Communication: Refined messaging has clarified ORIGO's value propositions, aiding in customer understanding and decision-making.
Supportive Marketing Assets: Comprehensive, cohesive marketing materials have strengthened ORIGO's sales initiatives and fostered a unified brand image.
Geotab Marketplace Integration: With Agile’s support, ORIGO secured a presence on the Geotab marketplace, enabling access to a larger e-commerce audience and solidifying their market position.
Agile Marketing Collective’s partnership with ORIGO highlights the power of strategic digital solutions and brand communication. By enhancing ORIGO's online presence, supporting their Geotab marketplace launch, and creating valuable marketing collateral, we have advanced ORIGO’s mission to provide innovative fleet safety solutions and helped drive their growth in the industry.
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President, ORIGOSafety
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